The rise of the impulsive shopper

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dc.contributor.author Farah, Maya
dc.contributor.author Ramadan, Zahy
dc.contributor.editor Gneezy, Ayelet en_US
dc.contributor.editor Griskevicius, Vladas en_US
dc.contributor.editor Williams, Patti en_US
dc.date.accessioned 2018-05-08T12:22:53Z
dc.date.available 2018-05-08T12:22:53Z
dc.date.issued 2018-05-08
dc.identifier.uri http://hdl.handle.net/10725/7781 en_US
dc.description.abstract The Amazon Dash Button technology allows customers to remotely reorder products by the mere press of a button. To investigate the impact of this tech disruption on the consumer journey, a survey was completed by 630 U.S. Dash Button users. The findings show that its usage significantly affects shopping impulsiveness. en_US
dc.language.iso en en_US
dc.publisher Association for Consumer Research. en_US
dc.subject Consumers -- United States -- Congresses en_US
dc.subject Consumers -- Research -- United States -- Congresses en_US
dc.subject Consumer behavior -- United States -- Congresses en_US
dc.title The rise of the impulsive shopper en_US
dc.type Conference Paper / Proceeding en_US
dc.title.subtitle the case of the amazon dash button en_US
dc.author.school SOB en_US
dc.author.idnumber 199705300 en_US
dc.author.idnumber 199503670 en_US
dc.author.department Department of Hospitality Management and Marketing (HMKT) en_US
dc.description.embargo N/A en_US
dc.publication.place Duluth, MN en_US
dc.identifier.ctation Farah, M., & Ramadan, Z. (2017). The Rise of the Impulsive Shopper: the Case of the Amazon Dash Button. ACR North American Advances. Duluth, MN : Association for Consumer Research. en_US
dc.author.email MFarah@lau.edu.lb en_US
dc.author.email zahy.ramadan@lau.edu.lb en_US
dc.conference.date 26-29 October, 2017 en_US
dc.conference.place San Diego, CA en_US
dc.conference.subtitle proceedings en_US
dc.conference.title Advances in consumer research en_US
dc.identifier.tou http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php en_US
dc.identifier.url http://acrwebsite.org/volumes/1024296/volumes/v45/NA-45 en_US
dc.orcid.id https://orcid.org/0000-0002-6251-4096 en_US
dc.orcid.id https://orcid.org/0000-0001-8368-3617 en_US
dc.publication.date 2017 en_US
dc.author.affiliation Lebanese American University en_US
dc.relation.numberofseries v. 45 en_US
dc.title.volume Advances in consumer research en_US

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