Comparative pricing analysis of Mecca’s religious tourism

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dc.contributor.author Ladki, Said M.
dc.contributor.author Mazeh, Rayan A.
dc.date.accessioned 2018-03-21T13:51:55Z
dc.date.available 2018-03-21T13:51:55Z
dc.date.copyright 2017 en_US
dc.date.issued 2018-03-21
dc.identifier.issn 2009-7379 en_US
dc.identifier.uri http://hdl.handle.net/10725/7248 en_US
dc.description.abstract This study compares the costing practices of three religious tourists groups. Specifically, the study compares the costs of Islamic religious tourism to Mecca among three groups: 1) Indonesia and India, 2) Lebanon and Tunisia, 3) Dubai and Qatar. The selection of the three groups was based on the following principle: Group 1: Represents the most populated and less affluent Islamic countries. Group 2: Represents the less affluent Arab States with moderate income Group 3: Represents the richest Arab Islamic countries in the world. Results indicate that countries with wealthy economies charge much higher prices for Hajj packages than those with moderate economies. However, the overall Hajj revenue is the highest ($940 millions) in the most populated Islamic countries (Indonesia). But for wealthy economies (Dubai) even though it’s ranked as the fifth in the number of pilgrims, its revenues ($220,433,572) are high enough to be in the third place. Operators’ pricing schemes fall into three independent categories: Competitionbased Pricing, Consumer-based Pricing and Cost-based Pricing. en_US
dc.language.iso en en_US
dc.title Comparative pricing analysis of Mecca’s religious tourism en_US
dc.type Article en_US
dc.description.version Published en_US
dc.author.school SOB en_US
dc.author.idnumber 199629240 en_US
dc.author.department Department of Hospitality Management and Marketing (HMKT) en_US
dc.description.embargo N/A en_US
dc.relation.journal International Journal of Religious Tourism and Pilgrimage en_US
dc.journal.volume 5 en_US
dc.journal.issue 1 en_US
dc.article.pages 20-28 en_US
dc.keywords Religious tourism en_US
dc.keywords Mecca en_US
dc.keywords Hajj and pilgrimage en_US
dc.keywords Cost en_US
dc.keywords Tour packages en_US
dc.identifier.ctation Ladki, S. M., & Mazeh, R. A. (2017). Comparative Pricing Analysis of Mecca’s Religious Tourism. International Journal of Religious Tourism and Pilgrimage, 5(1), 4. en_US
dc.author.email sladki@lau.edu.lb en_US
dc.identifier.tou http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php en_US
dc.identifier.url https://arrow.dit.ie/cgi/viewcontent.cgi?article=1103&context=ijrtp en_US
dc.author.affiliation Lebanese American University en_US

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