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Using media to impact health policymaking

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dc.contributor.author Melki, Jad
dc.contributor.author Bou-Karroum, Lama
dc.contributor.author El-Jardali, Fadi
dc.contributor.author Hemadi, Nour
dc.contributor.author Faraj, Yasmine
dc.contributor.author Ojha, Utkarsh
dc.contributor.author Shahrour, Maher
dc.contributor.author Darzi, Andrea
dc.contributor.author Ali, Maha
dc.contributor.author Doumit, Carine
dc.contributor.author Langlois, Etienne V.
dc.contributor.author Akl, Elie A.
dc.contributor.author AbouHaidar, Gladys Honein
dc.date.accessioned 2017-10-24T12:01:53Z
dc.date.available 2017-10-24T12:01:53Z
dc.date.copyright 2017 en_US
dc.identifier.issn 1748-5908 en_US
dc.identifier.uri http://hdl.handle.net/10725/6421
dc.description.abstract Introduction: Media interventions can potentially play a major role in influencing health policies. This integrative systematic review aimed to assess the effects of planned media interventions—including social media—on the health policy-making process. Methods: Eligible study designs included randomized and non-randomized designs, economic studies, process evaluation studies, stakeholder analyses, qualitative methods, and case studies. We electronically searched Medline, EMBASE, Communication and Mass Media Complete, Cochrane Central Register of Controlled Trials, and the WHO Global Health Library. We followed standard systematic review methodology for study selection, data abstraction, and risk of bias assessment. Results: Twenty-one studies met our eligibility criteria: 10 evaluation studies using either quantitative (n = 7) or qualitative (n = 3) designs and 11 case studies. None of the evaluation studies were on social media. The findings of the evaluation studies suggest that media interventions may have a positive impact when used as accountability tools leading to prioritizing and initiating policy discussions, as tools to increase policymakers’ awareness, as tools to influence policy formulation, as awareness tools leading to policy adoption, and as awareness tools to improve compliance with laws and regulations. In one study, media-generated attention had a negative effect on policy advocacy as it mobilized opponents who defeated the passage of the bills that the media intervention advocated for. We judged the confidence in the available evidence as limited due to the risk of bias in the included studies and the indirectness of the evidence. Conclusion: There is currently a lack of reliable evidence to guide decisions on the use of media interventions to influence health policy-making. Additional and better-designed, conducted, and reported primary research is needed to better understand the effects of media interventions, particularly social media, on health policy-making processes, and the circumstances under which media interventions are successful. Trial registration: PROSPERO 2015:CRD42015020243 en_US
dc.language.iso en en_US
dc.title Using media to impact health policymaking en_US
dc.type Article en_US
dc.description.version Published en_US
dc.title.subtitle an integrative systematic review en_US
dc.author.school SAS en_US
dc.author.idnumber 201508744 en_US
dc.author.department Communication Arts en_US
dc.description.embargo N/A en_US
dc.relation.journal Implementation Science en_US
dc.journal.volume 12 en_US
dc.journal.issue 1 en_US
dc.keywords Media interventions en_US
dc.keywords Media campaigns en_US
dc.keywords Health communication en_US
dc.keywords Health policy-making en_US
dc.keywords Systematic review en_US
dc.identifier.doi http://dx.doi.org/10.1186/s13012-017-0581-0 en_US
dc.identifier.ctation Bou-Karroum, L., El-Jardali, F., Hemadi, N., Faraj, Y., Ojha, U., Shahrour, M., ... & Melki, J. (2017). Using media to impact health policy-making: an integrative systematic review. Implementation Science, 12(1), 52. en_US
dc.author.email jmelki@lau.edu.lb en_US
dc.identifier.tou http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php en_US
dc.identifier.url https://implementationscience.biomedcentral.com/articles/10.1186/s13012-017-0581-0 en_US
dc.author.affiliation Lebanese American University en_US


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