Abstract:
This article explores digital activism among Lebanese social movement organizations (SMOs)
using a social movements theoretical framework. . It highlights the commonly used digital and
social media tools for activism, and analyzes their perceived benefits and disadvantages. The
study used a mixed methods approach, combining qualitative interviews, focus group, and
participant observation methods. It found that digital activism is on the rise, and that social
media platforms offer many perceived benefits for activism work, but also create significant
obstacles in both the digital and offline realms. As such, this article offers recommendations,
based on best practices, to bolster the efficacy of digital activism in Lebanon.
Citation:
Melki, J., & Mallat, S. (2014). Digital activism: Efficacies and burdens of social media for civic activism. Arab Media & Society, 19.