Consumer involvement in restaurant selection

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dc.contributor.author Ladki, Said M.
dc.contributor.author Nomani, M. Z. A.
dc.date.accessioned 2016-05-16T08:45:54Z
dc.date.available 2016-05-16T08:45:54Z
dc.date.copyright 1996 en_US
dc.date.issued 2016-05-16
dc.identifier.issn 1055-1379 en_US
dc.identifier.uri http://hdl.handle.net/10725/3798 en_US
dc.description.abstract This study evaluates the effect of consumer orientation, consumer psychological involvement, and restaurant attributes on satisfaction with dining in ethnic restaurants. The sample represented 232 consumers. Correlation analysis revealed that the opinion, belief, and behavioral intentions of the active consumer significantly affect satisfaction. For the passive consumer no significant effect was found. Results of the stepwise regression analysis revealed that consumer satisfaction was significantly affected by restaurant attributes. Findings of this study contribute not only to consumer self-concept theory and satisfaction theory but also offers practical implications to the ethnic restaurant industry. en_US
dc.language.iso en en_US
dc.title Consumer involvement in restaurant selection en_US
dc.type Article en_US
dc.description.version Published en_US
dc.title.subtitle a measure of satisfaction/dissatisfaction (Part II) en_US
dc.author.school SOB en_US
dc.author.idnumber 199629240 en_US
dc.author.department Department of Hospitality Management and Marketing (HMKT) en_US
dc.description.embargo N/A en_US
dc.relation.journal Journal of Nutrition in Recipe & Menu Development en_US
dc.journal.volume 2 en_US
dc.journal.issue 1 en_US
dc.article.pages 15-32 en_US
dc.identifier.doi http://dx.doi.org/10.1300/J071v02n01_03 en_US
dc.identifier.ctation Ladki, S. M., & Nomami, M. Z. A. (1996). Consumer involvement in restaurant selection: a measure of satisfaction/dissatisfaction (part II). Journal of nutrition in recipe & menu development, 2(1), 15-32. en_US
dc.author.email sladki@lau.edu.lb en_US
dc.identifier.tou http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php en_US
dc.identifier.url http://www.tandfonline.com/doi/abs/10.1300/J071v02n01_03 en_US

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