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Moderating Effects of Tourists’ Novelty-Seeking Tendencies on Destination Image, Visitor Satisfaction, and Short- and Long-Term Revisit Intentions

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dc.contributor.author Assaker, Guy
dc.contributor.author Hallak, Rob
dc.date.accessioned 2016-05-09T11:21:40Z
dc.date.available 2016-05-09T11:21:40Z
dc.date.copyright 2013 en_US
dc.identifier.issn 0047-2875 en_US
dc.identifier.uri http://hdl.handle.net/10725/3729
dc.description.abstract This study investigates the moderating effects of tourist novelty-seeking tendencies on the relationships among destination image, satisfaction, and short- and long-term revisit intentions. Using survey data collected in 2009 from 450 European visitors to Mediterranean destinations, a theoretically derived structural path model was examined. Cluster analysis and discriminant analysis were used to identify three groups of tourists based on their novelty-seeking tendencies (high, medium, and low novelty seekers). The moderating effects of novelty-seeking tendencies on the structural path model were examined by means of multigroup invariance analysis. Tourists’ novelty-seeking tendencies have a moderating effect on the causal relationships among destination image, satisfaction, and revisit intentions. The effect of destination image on visitor satisfaction, as well as satisfaction on short-term revisit intentions, is significantly weaker for high novelty seekers as compared to low novelty seekers. Thus, destination managers need to consider the novelty-seeking tendencies of their market segments as this affects revisit intentions. en_US
dc.language.iso en en_US
dc.title Moderating Effects of Tourists’ Novelty-Seeking Tendencies on Destination Image, Visitor Satisfaction, and Short- and Long-Term Revisit Intentions en_US
dc.type Article en_US
dc.description.version Published en_US
dc.author.school SOB en_US
dc.author.idnumber 199635060 en_US
dc.author.department Department of Hospitality Management and Marketing (HMKT) en_US
dc.description.embargo N/A en_US
dc.relation.journal Journal of Travel Research en_US
dc.journal.volume 52
dc.journal.issue 5
dc.article.pages 606-613
dc.keywords Destination image en_US
dc.keywords Revisit intentions en_US
dc.keywords Novelty seeking en_US
dc.keywords Cluster analysis en_US
dc.keywords Multigroup invariance analysis en_US
dc.identifier.doi http://dx.doi.org/10.1177/0047287513478497 en_US
dc.identifier.ctation Assaker, G., & Hallak, R. (2013). Moderating effects of tourists’ novelty-seeking tendencies on destination image, visitor satisfaction, and short-and long-term revisit intentions. Journal of Travel Research, 52(5), 600-613. en_US
dc.author.email guy.assaker@lau.edu.lb en_US
dc.identifier.tou http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php en_US
dc.identifier.url http://jtr.sagepub.com/content/early/2013/02/28/0047287513478497.abstract en_US


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