.

Recently added

LAUR Repository

SOB - Scholarly Publications: Recent submissions

  • Personality traits and cultural intelligence 
    Dagher, Grace K.; Maamari, Bassem E. (Edukator, 2019-05-30)
  • Working conditions in hospitals revisited 
    Mach, Merce; Ferreira, Aristides I.; Martinez, Luis F.; Lisowskaia, Antonina; Dagher, Grace K.; Perez-Nebra, Amalia R. (2019-05-29)
    This study examines whether the relationship between the employees’ perceived job autonomy may be prone to the contextual influence of supervisor support and presenteeism climate in explaining the attendance behaviors of ...
  • Innovations in computing sciences and software engineering 
    Sobh, Tarek; Elleithy, Khaled (Springer Science+Business Media, 2019-03-12)
  • Fuzzy systems and data mining IV 
    Tallón-Ballesteros, A. J.; Li, Kaicheng (IOS Press, 2019-03-12)
  • Fuzzy Volatility Effect on Major Projects Timing 
    Kouatli, Issam; Abdallah, Skander Ben (IEEE, 2019-03-12)
    We determine the real option value and the optimal launching time of a major project when the project present value follows a stochastic process with fuzzy volatility, and the project has to be delayed until it is deemed ...
  • Fuzzy systems and data mining IV 
    Tallón-Ballesteros, A. J.; Li, Kaicheng (IOS Press, 2019-03-11)
    Type-2 sets are the generalized “fuzzified” sets that can be used in the fuzzy system. Unlike type-1 fuzzy sets, Type-2 allow the fuzzy sets to be “fuzzy” rather than the crisp definition of the set. Although this would ...
  • The contemporary definition of university social responsibility with quantifiable sustainability 
    Kouatli, Issam (2019-03-11)
    Purpose The university social responsibility (USR) is still in embryonic stage compared to corporate social responsibility (CSR) which is still debatable by researchers. The purpose of this paper is to propose the ...
  • Fuzzimetric employee evaluations system (FEES) 
    Kouatli, Issam (2019-03-11)
    Employee performance evaluations are one type of decision-making process that is embedded with uncertainty and ambiguity before concluding the final index. After reviewing different approaches to achieving such target, ...
  • Emotions in the cloud 
    Kouatli, Issam (2019-03-11)
    In spite of the rational reasoning of the low financial impact of cloud computing, clients (other businesses) lack the desire to join the cloud due to a number of determinants that will be reviewed in this paper. Emotional ...
  • Asia branding 
    Nguyen, Bang; Melewar, T. C.; Schultz, Don E. (Palgrave, 2018-12-04)
  • Value and relevance of customer endorsed Facebook advertising and social network satisfaction 
    Ramadan, Zahy; Abosag, Ibrahim; Baker, Tom (2018-12-04)
  • Consumer Behavior 
    Sabah, Senay (InTech, 2018-11-30)
  • Marketing Strategy in the Age of the Omni-Moment of Truth 
    Unknown author (Independently published, 2018-11-30)
  • Saturated Nation in Social Networking Sites 
    Ramadan, Zahy; Abosag, Ibrahim (Springer, 2018-11-30)
    Social media today is highly sought after by marketers as it is being hailed as the turning point in how brands will be marketed (Owyang et al. 2009; Qualman 2010; Li and Bernoff 2011). Nonetheless, a careful evaluation ...
  • Mobile-banking adoption 
    Farah, Maya F.; Hasni, Muhammad Junaid Shahid; Abbas, Abbas Khan (2018-11-29)
    Purpose The purpose of this paper is to study the important factors which help explain consumer intention and use behavior in mobile banking (m-banking) adoption. All constructs of the unified theory of acceptance and use ...
  • Typology of social media followers 
    Ramadan, Zahy; Farah, Maya F.; Dukenjian, Armig (2018-11-29)
    Purpose Luxury brands tend to be hesitant in adopting social media. This matter has created an imminent need to understand the different types of online luxury followers so as to help luxury brands communicate effectively ...
  • All in the value 
    Ramadan, Zahy Bashir; Abosag, Ibrahim; Zabkar, Vesna (2018-11-29)
    Purpose The purpose of this study is to test such effects on brands’ relationships and the perceived value of advertising. Social advertising featuring endorsed brands has significantly grown in the past few years. Companies ...
  • Fashionable stereotypes and evolving trends in the United Arab Emirates 
    Ramadan, Zahy B.; Mrad, Mona (2018-11-29)
    Abayas, predominantly stereotyped as religious and conservative outfits, have experienced a significant transformation in the last few years in the Middle East, shifting from a plain and demure garment that signified ...
  • The gamification of trust 
    Ramadan, Zahy (2018-11-29)
    Purpose China is establishing a social credit rating system with the aim to score the trust level of citizens. The scores will be based on an integrated database that includes a vast range of information sources, rating ...
  • Examining the dilution of the consumer-brand relationship on Facebook 
    Ramadan, Zahy (2018-11-29)
    Purpose Brands have been progressively using social networking sites, namely, Facebook, as part of their strategy to engage their consumers and ultimately build long-term relationships with them. Nonetheless, with the ...

Search LAUR


Advanced Search

Browse

My Account