.

Browsing SOB - Scholarly Publications by Author "Kalra, Ashish"

LAUR Repository

Browsing SOB - Scholarly Publications by Author "Kalra, Ashish"

Sort by: Order: Results:

  • Itani, Omar S.; Kalra, Ashish; Chaker, Nawar N.; Singh, Rakesh (2022-01-07)
    Although the effects of salesperson social media use have recently received significant scholarly attention, there remains critical research gaps that, if addressed, can further broaden our understanding of the impact of ...
  • Itani, Omar S.; El Haddad, Rania; Kalra, Ashish (2020-03-11)
    Drawing on social exchange theory, the current study examines new drivers and their associated processes of customer engagement. In spirit, the study tests the direct and indirect impacts of the extraversion–introversion ...

Search LAUR


Advanced Search

Browse

My Account