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An assessment of sale promotion program on corporate image and customer buying behavior. (c1997)
Masri, Rabah Nazih
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2011-11-16
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Author
Masri, Rabah Nazih (1)
Subject
Consumer behavior -- Case studies (1)
Sales promotion -- Lebanon -- Case studies (1)
Selling -- Case studies (1)
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Date Issued
2011 (1)