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Browsing Adnan Kassar School of Business by Title

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Browsing Adnan Kassar School of Business by Title

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  • Adaptation Effectiveness and Free-Riding Incentives in International Environmental Agreements 
    Benchekroun, Hassan; Marrouch, Walid; Chaudhuri, Amrita Ray (2020-09-23)
    While an international agreement over the reduction of greenhouse gases (GHGs) emissions proves to be elusive, there is a large and growing support for investment in developing more effective technologies to adapt to climate ...
  • Adaptation to climate change 
    Lazkano, Itziar; Marrouch, Walid; Nkuiya, Bruno (2016-05-20)
    Adaptation costs to climate change vary widely across countries, especially between developed and developing countries. Adaptation costs also influence a country's decision to abate and join international environmental ...
  • An adapted TPB approach to consumers’ acceptance of service-delivery drones 
    Ramadan, Zahy B.; Farah, Maya F.; Mrad, Mona (2018-03-15)
    Organisations and marketers have long debated the consumer–brand relationship. Theorising related to this debate led to self-service technologies, which were implemented to both reduce costs and increase productivity by ...
  • The advent of the ‘social moment of truth’ in online communities 
    Ramadan, Zahy B.; Farah, Maya F. (2018-03-15)
    Social networking sites’ current domination as a relationship-building platform with consumers is causing brand owners to lose power. Concurrently, retailers have significantly increased their social presence to influence ...
  • Advertising and branding 
    Unknown author (IGI Global, 2018-03-20)
    Deceptive advertising denotes a producer's usage of mystifying, deceiving, or blatantly untrue statements when endorsing a product. There are several illegal methods for attempting to deceive consumers. This can be done ...
  • Advertising Law 
    Haidar, Ghiwa (Lebanese American University, 2022-01-03)
    Digitalisation has given rise to various new technologies and methods of communication, most prominent of which is digital advertising. The rise of such advancements has led governments to pass laws with regard to online ...
  • Agent performance in vehicle routing when the only thing certain is uncertainty 
    Srour, Jordan; Mahr, Tamas; De Weerdt, Mathijs; Zuidwijk, Rob (International Foundation for Autonomous Agents and Multiagent Systems, 2018-01-16)
    While intermodal transport has the potential to introduce efficiency to the transport network, this transport environment also suffers from a lot of uncertainty at the interface of modes. For example, trucks moving containers ...
  • Agents total quality control and job performances. (c1997) 
    Damiani, Nadim N. (2011-10-14)
    The concept of total quality control has been adopted by several multinational companies in the world . Due to the increased competition, managers are working hard to achieve quality and provide excellent service in order ...
  • Airline's expatriate problems in outstations, and means to handle them. (c1986) 
    Tannir, Hassana M. (2011-04-12)
  • Airlines competition in the Gulf 
    Ladki, Said M.; Misk, Adel P. (2017-04-25)
    This paper reports about the liberalization of the Middle East aviation markets which are driving investment in the regional aviation industry to unprecedented levels. The increase of investment in aviation, the offering ...
  • Al Saudi Banque-France S.A. crisis. (c1991) 
    Zantout, Muhamad Husam Hasan (2011-10-11)
  • Al-Jama’a Al-Islamiya in Post-War Lebanon 
    Fawaz, Mohamad (Lebanese American University, 2023-08-07)
    This thesis explores Al-Jama’a al-Islamiya, the Lebanese Muslim Brotherhood branch, and its political and electoral experience in Lebanon especially in the post- Civil War period. While extensive research has been conducted ...
  • Aldewan Fast Food S.A.L. and strategic planning. (c1995) 
    Nsouli, Rafif (2011-09-15)
  • “Alexafying” shoppers 
    Ramadan, Zahy B. (2021-09-28)
    The virtual assistants' market is drastically growing and is expected to reach $2.1 billion by 2020. Nonetheless, the quick expansion and high penetration of e-retailers’ AI ecosystem into the shopper's journey is still ...
  • An algorithm for solving bond pricing problem 
    Dibeh, Ghassan; Deeba, Elias; Xiea, Shishen (2016-05-17)
    The nonlinear bond pricing problem has been extensively studied in the literature. Since an analytical solution is not readily available, we will seek to find an approximate solution. We will present a decomposition method, ...
  • All in the value 
    Ramadan, Zahy Bashir; Abosag, Ibrahim; Zabkar, Vesna (2018-11-29)
    Purpose The purpose of this study is to test such effects on brands’ relationships and the perceived value of advertising. Social advertising featuring endorsed brands has significantly grown in the past few years. Companies ...
  • Amazon's approach to consumers’ usage of the Dash button and its effect on purchase decision involvement in the U.S. market 
    Ramadan, Zahy B.; Farah, Maya F.; Kassab, Danielle (2019-09-23)
    The Amazon Dash button is a technological innovation that allows consumers to re-order products at the press of a button. This study aims to test (a) the effects of the relational attributes of retailer's trust and love ...
  • American fast-food industry in Lebanon. (c1994) 
    Saade, Georges E. (2011-04-08)
  • American versus Arab/Islamic family businesses 
    Sonfield, Matthew C.; Lussier, Robert N.; Fahed-Sreih, Josiane (2016-12-21)
    Purpose – The purpose of this research was to compare the use of non-family-members in the higher-level management team of Arab/Islamic family businesses versus American family businesses. Design/methodology/approach – ...
  • An analatical study of the factors affecting job satisfation. (c1993) 
    Khoury, George (2011-04-14)
    The recessions in 1970s and 1980s brought to focus an issue that better economic times have masked: that many workers, at all levels of organizations, were not particularly evident in the Lebanese situation during the war; ...

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