Brand connections are one of the key marketing fields that have seen growth through social networking sites (SNS). The literature agrees that SNS users have positive relationships with their favorite brands based on their ...
Luxury brands have been hesitant to embrace social media to a full extent; yet, the COVID-19 pandemic prompted many companies to accelerate their adoption of digital strategies. For the first time, fashion show presentations ...
Purpose
While there has been a growing interest in the field of Metaverse-related research, its impact on vulnerable segments of the population, particularly those with special needs, is yet to be fully examined. This ...
Ramadan, Zahy; Farah, Maya; Al Rahbany, Norma(2023-11-01)
Purpose
Following the changes in consumer behavior in the hospitality industry due to the Covid-19 pandemic, Amazon launched “Explore”, an interactive livestreaming customized service that connects users with hosts ...
Purpose
This study aims to examine organizational justice, innovation and 360-degree feedback appraisals. It examines how 360-degree feedback appraisals affect innovative behavior, execution and creative asset use. This ...
Aad, Samar; Ginzarly, Manal; Srour, F. Jordan(2024)
While the outcome of the COVID-19 pandemic was largely the same across higher education institutions (HEI) -- a rapid transition to online teaching and learning (OTL) -- the processes and institutional support leading to ...
Nassereddine, Yaman(Lebanese American University, 2023-04-20)
Many industries including the education, technology, and fashion ones have recognized the particular needs of consumers with physical disabilities, providing them with tailored services and products. The beauty industry ...
Abdallah, Maya(Lebanese American University, 2023-11-30)
It has been four years since the crash of Lebanon’s Ponzi Finance Scheme, back when the Lebanese Central Bank declared bankruptcy, depositors’ life savings have been robbed and spent, and private banks enforced harsh capital ...
Makki, Fatima(Lebanese American University, 2023-05-15)
Climate change is a growing concern for countries around the world, and the use of carbon credits has emerged as a potential solution to mitigate the impacts of greenhouse gas emissions. This thesis provides an overview ...
Hanouni, Dana El(Lebanese American University, 2023-12-06)
Followership has been the subject of research papers in leadership, but its coverage resembles a drop in the ocean of leadership research. Its coverage is also more focused on how followership affects leadership. The purpose ...
While cognitive abilities are known to have a certain degree of predictive value for academic performance, it is now well-established that motivation and emotion-related variables, along with environmental variables such ...
Badran, Ahmad Ali(Lebanese American University, 2023-10-23)
The prompt progress of artificial intelligence technology has triggered novel intricacies within the legal domain. This thesis explores the hurdles that may arise from AI-associated harm in the context of civil liability. ...
Homayed, Aseel; Karkoulian, Silva; Srour, F. Jordan(2024-03-22)
Purpose: Faculty play a unique role in universities performing duties along the three fronts of teaching, research, and service. While it might be teaching that contributes most to the bottom line of a small university, ...
Fawaz, Mohamad(Lebanese American University, 2023-08-07)
This thesis explores Al-Jama’a al-Islamiya, the Lebanese Muslim Brotherhood branch, and its political and electoral experience in Lebanon especially in the post- Civil War period. While extensive research has been conducted ...
Al Wahidi, Mohamad Abdul Ghani(Lebanese American University, 2023-07-24)
Purpose: Everything is being gamified in our daily lives with the development of technology. The purpose of this study is to look at the effect of Gamification on Teacher Engagement in the education sector while also ...
Moukalled, Lara(Lebanese American University, 2023-07-20)
Purpose – Lebanon is a country battling one of the worst economic crises in the last decade with high inflation rates, high brain drain, fluctuating currency, unemployment and industries suffering from scarce resources. ...
Makhlouf, Hady(Lebanese American University, 2023-07-07)
The recent global pandemic exposed organizations and companies to numerous challenges that obliged them to adjust their initial operations as a response strategy to the sternly changed environment. One of the key affected ...
Achour, Sama(Lebanese American University, 2022-09-13)
In this research we aimed at studying the ever-increasing complex topic of international data transfers rules to what it holds of economic and business importance in the era of digital economy. We focused our research on ...
Yacoub, Nazih(Lebanese American University, 2023-04-14)
The purpose of this study is to determine the effect of training and development on both satisfaction and personal development of employees engaged within non-governmental organizations (NGOs) working in the Palestinian ...
Sayegh, Nadeen(Lebanese American University, 2023-04-27)
This paper aims to find the effect of knowledge sharing (KS) and knowledge usage (KU) on the relationship between human resource practices (HRP) and innovative behavior (IB) in Lebanon and in the GCC region. After a thorough ...