The Interactions of Business Environment, Generic Strategy, Operations Strategy, and Business Performance in the Lebanese Industries

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dc.contributor.author Ghazal, Ziad
dc.date.accessioned 2022-06-16T09:33:34Z
dc.date.available 2022-06-16T09:33:34Z
dc.date.copyright 2021 en_US
dc.date.issued 2021-04-26
dc.identifier.uri http://hdl.handle.net/10725/13721
dc.description.abstract The purpose of the thesis is to investigate the interactions between business environment, generic strategy, operations strategy, and business performance in the Lebanese economy during the COVID-19 pandemic. The mediation effects of both generic and operations strategies between the business environment and business performance are examined. Drawing upon the theory of contingency, theory of strategic management, and resource-based view theory, a conceptual model was developed and empirically tested. The study was conducted by analyzing data collected via an online questionnaire from employees working in different Lebanese companies. Several statistical techniques were employed to conduct the data analysis phase of the study using the statistical software SPSS package and the add-in Hayes Process macro. The statistical techniques included reliability and validity analysis, factor analysis, correlation and regression analysis, hypothesis testing, and mediation analysis. The results confirmed the significance of the direct effects at the aggregate level. In addition, analysis at the sub-dimensions level revealed mixed results regarding the significance of the proposed relationships. Moreover, partial mediation effects were detected as the generic strategy was found to partially mediate the relationships between business environment and operations strategy and between business environment and business performance. This study can help investors, managers, and entrepreneurs observe the importance of both generic and operations strategies on increasing the firm’s performance in the presence of a changing business environment as generic strategy was found to have a stronger influence on business performance. This study adds to the existing literature by proposing and testing a conceptual model linking business environment, generic strategy, operations strategy, and business performance. en_US
dc.language.iso en en_US
dc.subject Industrial management -- Lebanon en_US
dc.subject Strategic planning -- Environmental aspects -- Lebanon en_US
dc.subject Production management en_US
dc.subject COVID-19 (Disease) -- Economic aspects en_US
dc.subject Lebanese American University -- Dissertations en_US
dc.subject Dissertations, Academic en_US
dc.title The Interactions of Business Environment, Generic Strategy, Operations Strategy, and Business Performance in the Lebanese Industries en_US
dc.type Thesis en_US
dc.term.submitted Spring en_US
dc.author.degree MBA en_US
dc.author.school SOB en_US
dc.author.idnumber 201601523 en_US
dc.author.commembers El Khalil, Raed
dc.author.commembers Yunis, Manal
dc.author.department Information Technology And Operations Management en_US
dc.description.physdesc 1 online resource (xxi, 253 leaves): col. ill. en_US
dc.author.advisor Kassar, Abdul-Nasser
dc.keywords Business Environment en_US
dc.keywords Generic Strategy en_US
dc.keywords Operations Strategy en_US
dc.keywords Business Performance en_US
dc.keywords Lebanese Industries en_US
dc.keywords COVID-19 en_US
dc.description.bibliographiccitations Bibliography: leaf 237-246. en_US
dc.identifier.doi https://doi.org/10.26756/th.2022.193
dc.author.email ziad.ghazal@lau.edu en_US
dc.identifier.tou http://libraries.lau.edu.lb/research/laur/terms-of-use/thesis.php en_US
dc.publisher.institution Lebanese American University en_US
dc.author.affiliation Lebanese American University en_US

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