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LAUR Repository

Lebanese American University Repository (LAUR)

LAUR is an Open-Access digital archive for the scholarly output of the Lebanese American University community. Its mission is to preserve, showcase, and provide open access and international exposure to scholarship and research of LAU faculty, staff and graduate students. It also serves as an archive of historical and other materials that support the University's academic mission. LAUR objectives are to collect selected materials in a centralized, searchable, and highly visible location in order to maximize their access and visibility.

Depositing materials in LAUR is voluntary for faculty which are encouraged to make their work openly accessible to LAU community and the rest of the world while graduate students are required to deposit one print and one digital copy of their final master's thesis .

The repository currently includes all graduate students theses, and will include LAU's research reports, journal articles, book chapters, digital images, and any data which can be easily harvested by search engines such as Google. All theses published after 2003 are Open Access, while those published before 2003 are accessible via student authentication.

Communities in LAUR

Recently Added

  • Salesperson moral identity and value co-creation 
    Itani, Omar S.; Chonko, Larry; Agnihotri, Raj (2022-01-27)
    Purpose The purpose of this study is to examine the role of salesperson moral identity centrality in value co-creation. This study identified and tested an extended identity-based formation process of selling orientation, ...
  • Nutrition and lifestyle knowledge, compliance and practices among Lebanese hemodialysis patients 
    Tashani, Hadeel; Hleihel, Siham (2021-08-06)
    Background: CKD is a prevalent non-communicable disease in the world and the Arab region including Lebanon and it can be advanced to ESRD which necessitates either dialysis or kidney transplant. Nutrition plays an essential ...
  • Inside sales social media use and its strategic implications for salesperson-customer digital engagement and performance 
    Chaker, Nawar N.; Nowlin, Edward L.; Pivonka, Maxwell T.; Itani, Omar S.; Agnihotri, Raj (2022-01-07)
    The nature of inside sales has shifted, increasing in autonomy, importance, and scope. Moreover, buyers are changing their preferences from face-to-face interactions to virtual-based relationships, leading to a future full ...
  • “Because you are a part of me” 
    Itani, Omar S.; Kalra, Ashish; Chaker, Nawar N.; Singh, Rakesh (2022-01-07)
    Although the effects of salesperson social media use have recently received significant scholarly attention, there remains critical research gaps that, if addressed, can further broaden our understanding of the impact of ...
  • When poignant stories outweigh cold hard facts 
    Freling, Traci H.; Yangb, Zhiyong; Saini, Ritesh; Itani, Omar S.; Abualsamh, Ryan Rashad (2022-01-07)
    The objective of this paper is to resolve mixed findings about which type of evidence is more persuasive—statistical or anecdotal information. In a meta-analysis of 61 papers exploring the persuasive impact of evidence ...

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